Delivering the dream. Cultural relevance, product desirability, customer engagement: strategy and execution for fashion luxury

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Amazon Delivering the dream. Cultural relevance, product desirability, customer engagement: strategy and execution for fashion and luxury
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Delivering the dream. Cultural relevance, product desirability, customer engagement: strategy and execution for fashion and luxury

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Marken Bocconi University Press
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  • 9791280623805

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