Erasing the Illusion: Pricing Strategy That Destroyed a Retail Giant: Honesty, Hubris, and Catastrophic Failure of J.C. Penney’s Fair Square Campaign
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Erasing the Illusion: The Pricing Strategy That Destroyed a Retail Giant: Honesty, Hubris, and the Catastrophic Failure of J.C. Penney’s Fair and Square Campaign
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Amazon
Erasing the Illusion: The Pricing Strategy That Destroyed a Retail Giant: Honesty, Hubris, and the Catastrophic Failure of J.C. Penney’s Fair and Square Campaign
Beschreibung
(1)
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29,99 €
