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Frictionless Despair: Customer Experience Engineering and the Erasure of Brand Loyalty: How Transactional Friction Manipulation Drives Consumer ... Protocols Experiential Catalysts

Name: Frictionless Despair: Customer Experience Engineering and the Erasure of Brand Loyalty: How Transactional Friction Manipulation Drives Consumer ... Protocols Experiential Catalysts
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SKU: ac4ed8f8525b09557554a69c5ad0666b
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Frictionless Despair: Customer Experience Engineering and the Erasure of Brand Loyalty: How Transactional Friction Manipulation Drives Consumer ... Protocols Experiential Catalysts