Minimalistic Consumer Behavior: Motivation, Consumption and Practical Implications (Business Guides on the Go)

Fandom Analytics: Creating and Harnessing Consumer Cultural Passion (Business Guides on the Go)

Fandom Analytics: Creating and Harnessing Consumer Cultural Passion (Business Guides on the Go)

Consumer Behavior: Implications For Marketing Strategy

Consumer Behavior: New Essays on the Study of Consumption (Routledge Interpretive Marketing Research)