Modeling Markets: Analyzing Marketing Phenomena and Improving Decision Making (International Series in Quantitative Marketing)

Advanced Methods for Modeling Markets (International Series in Quantitative Marketing)

Database Marketing: Analyzing and Managing Customers (International Series in Quantitative Marketing, 18, Band 18)

Structural Econometric Modeling in Industrial Organization and Quantitative Marketing: Theory Applications

MARKETING RESEARCH: PROCESS, ANALYSIS AND DECISION-MAKING IN PRACTICE (Business Studies Essentials Series)