The Origin of Brands: How Product Evolution Creates Endless Possibilities for New Brands

Harvard Business Review Press

How Brands Become Icons: The Principles of Cultural Branding

On The Origin of Products: Evolution Product Innovation and Design

Beyond Branding: How the New Values of Transparency and Integrity are Changing World Brands

Independently Published

NFTs & Metaverse marketing STRATEGIES FOR BRANDS: How brands should use in their strategy